Off-Guardian – Oct 12, 2025
Our successor to This Week in the Guardian, This Week in the New Normal is our weekly chart of the progress of autocracy, authoritarianism and economic restructuring around the world.
1. Return of the “planetary health diet”
The Lancet has published its review and recommendations for the UN’s “Planetary Health Diet”.
Spoiler alert: They’re in favour of it.
The EAT-Lancet report calls for a global food system that is “healthy, sustainable, and just”, echoing previous calls for a two-thirds reduction in meat production and consumption, with a mirrored increase in vegetable and cereal consumption.
The video accompanying the report has a few concerning quotes. Such as this one, on ultra-processed food…
“We need to make the healthy choice the easy choice […] one should not have to use will-power whenever you buy an item of food.”
Along with talk of making food shopping a “low agency decision” as opposed to a “high agency decision”…which sounds to me like taking choices away, but maybe I’m paranoid.
But really the video thrives on vibes and vagueness. They don’t pitch anything specific at all, they just have earnest, ethnically diverse women pitching words like “community”, “equality” and “sharing” and hope the message gets through.
Perhaps most interesting is the total lack of “alternative proteins” discussed. No lab grown meat, no bugs, not even soy.
2. You got a license for that refill?
Outrage across the UK this week, as “obesity laws” take effect banning free refills of sugary drinks.
Yes, they actually unironically have “obesity laws”. That’s what they call them.
The fast food chain Nando’s has a famous “bottomless fizzy drinks” policy, which will no longer apply to sugary drinks, only sugar-free varieties.
This is all about public health, you understand. That’s why they’re limiting sugar, but not cancer-causing chemical additives.
Morrison’s cafe’s and Wetherspoons pubs will likewise no longer be offering free refills on sweetened hot drinks like hot chocolate or mocha coffees.
It seems Britain’s government is committed to being as comically dystopian as possible.
3. Meloni’s Burka Ban
Italian Prime Minister is moving to ban the Burka and Niqab in public spaces in Italy, in a move to “discourage Islamic separatism”.
If you see every political policy as essentially advertising authoritarianism to one side of the political divide or the other — and your should, because it is — then this is clearly an example of marketing to the right wing, much like the porn ban (below).
“See, empowering the state to decide what people can or cannot wear is a good thing, because it will stop our country being over-run by Islam!”
Banning the burka is actually one of those rare examples that can be used for either side with virtually no change, because the same exact policy can be sold to the left as…
“See, empowering the state to decide what people can or cannot wear is a good thing, because it protect women being oppressed by religion!”
4. The latest age verification state
Two-weeks ago Arizona passed a law requiring age verification to access “adult content”, much like the age verification laws springing totally coincidentally all around the globe, this is essentially an end to online anonymity. Arizona is the nineteenth state to pass such a law this year.
This week, “adult content” giant PornHub announced they would be blocking all users in Arizona, as they have in the other 18 states that passed age verification laws (as well as France).
As discussed above, this is nothing but marketing.
“See, age verification means getting rid of porn!” is the message, and it’s selling the benefits of lack of privacy (and, eventually, Digital ID) to the conservative right.
It’s not true, either, of course. But that’s advertising for you.
BONUS: “Typical Canada” of the week
Not content with MAID-ing anyone who’s tired, old or sad, Canada is moving on to euthanizing animals as well…
Pic euthanized-balugas-canada-650×528
It’s not all bad…
Highly recommend Carey Wedler’s excellent “The Most Dangerous Minority”:
All told a pretty hectic week for the new normal crowd, and we didn’t even mention Biden’s returning cancer or the BBC’s handy guide for telling the difference between colds, flu or Covid (you can’t actually).
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Welsh farmers will be delighted that they will have to sow crops instead of sheep farming. I can see it now combine harvesters running up and down Snowden. The Brecon Beacons busting with colour as the barley becomes ripe. I wonder why they didn’t think of it before?
Like gutworms we must shit these parasites out. Put to the torch all globalist concerns in the west to make it too costly for them to rebuild all we destroy. Introduce new currencies and prohibit exchange with old currencies so the only wealth they possess is the gold, silver and jewels they escaped with. All the trillions they accrued in accounts across the world, now all just zeros.
Make sure when they flee they stay fled.
Starmer’s government is to close the watchdog ethics body that monitors ex-ministers to prevent them moving too soon to work for companies they once had ministerial powers over. It used to be a two-year hiatus and now it looks like it won’t just mean they can join them straight away, it may actually mean they can join these companies in second jobs just like they already have second jobs with private companies. TAlready there’s very little ethics in politics especially over money–questionable payments, expense claims, tax dodges etc–but getting rid of the ethics body shows ethics is now in the way.
https://www.theguardian.com/politics/2025/oct/13/post-ministerial-jobs-watchdog-acoba-closes-uk-government-ethics-shake-up
If ministers can go to work today for companies they’re supposed to be watching over, when asked about it they’ll simply say “My appointment is within the law”. Yeah, because they just changed the law to allow it.
LONDON HAS FALLEN
The once “vibrant and crowded” London Borough of Camden has descended into crime, according to residents who say “police are doing nothing”.
Migrant daylight drug deals, fights, drunks muggings pickpockets and phone thieves are said to be making life unlivable for residents.
white people are moving out
Camden has the second-highest crime rate in London, behind Westminster.
There is nearly one crime for every five residents in the North London borough, according to ONS figures, with numbers expected to be higher due to unreported crime.
Residents told The Sun they don’t call the police when their phones are nicked or they witness a drug deal because local authorities are “doing nothing as per usual.”
Council workers said that every day they witness crimes on the street.
Residents echoed this, claiming that the thieves target vulnerable people by snatching their phones.
Locals have said they avoid using their mobiles while out and about, out of fear they will lose their devices to a masked thief riding an e-bike.
Locals are demanding these migrants be sent home
Can’t we see the 666 in the WEF logo, or the 6uiid 6ack 6etter symbolism or the 6ig 6eautiful 6ill……..to name just a few.
LOL..
One can’t but be reminded of the church ladies and witchfinders, the inquisitors and NKVD..it’s a part of the common imbeciles mental, the need to be lol ‘moral’..which equates to observing some fools diktats… to your detriment..and their benefit..or else!
When gover-nmente reaches it’s very limited boundaries…it starts to peck at freedumbs, because of course BigMommy is here to look after it’s proles and must be seen to be good and just… and seen to be doing something..fucking anything really..for the congregation that still believe…about 14% of the country..
because it’s lol vocation isn’t really your well being..it’s to be your prison guard.. so morality is used..your cof cof, ‘wellbeing’..
the worst tyrannies are the moral ones..
it’s the same procedure, when you are trapped by the regime du jour and imprisoned, thrust in a dungeon shackled with some goggle eyed numbskull hitting your fingers with a hammer… and drawing your tongue with hot pliers…
‘It’s your own fault that this is happening..you wont do what’s good for you’..
but at the moment they use the soft violence approach..the passive aggressive..of course that can all change overnight..
I’m sure they can’t wait..
All beliefs are welcome in London we cannot allow ourselves to be divided”
Sadiq Khan
But they already have, we fought 2 world wars to keep out foreigners
and these traitors after the war starting the mass importing of foreigners
we have seen many race riots politicians have admitted multiculturalism is a failure
yes still they import them in
labour and tory are extremist parties
look at every TV advert
look who gets priority for jobs ?
send them all hone
we want our country back
we demand kosher slaughtered pork, mutton,
chicken, Tbone steaks on foodstamps !
worms for jews !