Recruitment advert for Essex Police. ‘Diversity’ = no white males.
Conrad Rook – Jan 19, 2022
Even the most casual observer must have noted a significant change in the complexion of the people we see populating our television commercials over the past year. If one were to judge by contemporary television programming, an observer from another planet might conclude that not only are Blacks the majority of the U.S. population, but that they are the overwhelming majority — easily over 80%.
Just watch 10 TV commercials in a row; I guarantee that 8 out of 10 will show a leading or dominant Black figure in those commercials, with Whites, Asians and Hispanics as highly subordinate from a percentage or occupational basis. It’s really quite unmistakable. Despite living in a country where the majority of the population has been, and still is White, for some reason the television commercials beamed into households across the country now predominantly feature Black men and women, and other “people of color” as the main or only characters in the latest crop of television commercials.
While there is no reason not to have “people of color” represented in television commercials, a welcome change which actually started a few decades ago and which can be considered as a simple reflection of society, the recent shift in commercials has been noted by more than a few media commentators.
This increase in Black screen presence is more than a bit surprising. Despite the fact the Black people only represent 13% of the U.S. population, the overwhelming preponderance of “minorities” featured in these ads are Black men. The skewing of television commercials to highlight Blacks even more than Hispanics, a more significant and numerous minority, violates a basic tenet of advertising, which is that advertisers usually target their ads to their core audience, the majority of which are still, statistically, White; and whose predominant minority audience is Hispanic, not Black.
Then how to account for the fact that Hispanics, who currently comprise more than 16% of the U.S. population, appear far less often in current television commercials than Blacks, who comprise 3% less of the same population? If one would expect some form of consistency, or to use the favorite expression of our current thought leaders — Equity — and assuming that advertisers wanted their products presented by a representative number of people of all ethnicities, then Hispanics should be much more visible than Black folks; but that is simply not the case.
See for yourself. Watch an evening of television and keep a note pad handy when the commercials come on. Count how many Blacks are the main, the only, or the leading characters in current television commercials; then compare that number to Hispanics, then to Whites. It will soon be clear that Blacks are represented on television commercials far out of proportion to their overall population in America.
Of course, I’m not the only observer who has noted this new phenomenon. Commentator Jacob Fraden in The American Thinker recently wrote an article about “disappearing White people” from television commercials, and pondered just what that significant shift in our culture may portend.
It is true, of course, that commercials reflect the thoughts and values of the time in which they are created — that’s why you can go back 30 or 40 years, watch old television commercials, and clearly perceive the cultural milieu current at the time. Since that’s the case, then what are we to make of this new crop of commercials that not only feature Blacks as the numerically dominant ethnicity, but also illustrate mores and values that are actually unrepresentative of the real culture from which they emanate?
This shift in tone and color is impossible to miss. White people, especially men, are no longer present or entirely subordinate to the main Black characters. Moreover, advertisers seem to truly enjoy illustrating families composed of mixed and blended races in preference to highlighting cultural groupings of the same ethnicity. If Whites appear at all, it will usually be a White woman with a Black male or other male “person of color.”
This new crop of commercials seem to have emerged from the bowels of the elitist “think tanks” that line Washington DC, in their quest to shift and re-shape American culture and values. If advertisers are simply trying to “celebrate diversity,” then why are they focusing so single-mindedly on Black characters rather than representing other “people of color” like Hispanics, Asians and Indians more frequently? Or, as mass media social commentator Marshall McLuhan has proven with countless examples, it seems that advertisers are really aiming to direct and shape cultural values, rather than simply reflecting them. If that is indeed the case then for what purpose?
From my perspective, I would have to say McLuhan’s observations — that advertising is used to create new cultural values (as advertisers did when they introduced women to smoking cigarettes) — appears to be much more the case, since it is quite obvious that the current crop of television ads do not accurately reflect American society, or even Black American society or culture.
As Jacob Fraden states in his article on disappearing White people from advertising, “White actors now appear to promote health insurance, gold, loans, and some medicines. Moreover, if a White person appears in a commercial, he/she is usually old, sick, a freak, or at the very least, an appendage to a Black partner. If there’s a doctor on the screen, he’s usually Black, while the patient is usually White. Caucasian young men appear in only 4% of the commercials!”
The question that must be addressed, then, is why are advertisers directly contradicting the most elementary dictum of advertising, in direct opposition to their own financial interests, by skewing their commercials towards an audience that is far less numerically significant than the majority of viewers who represent that audience and market? Or as Fraden puts it, for what reason are advertisers placing advertising in media with “… content that displaces and degrades its biggest market segment?”
A superficial examination of the question might lead one to believe that these ads are created, mostly by Whites, with an overwhelming sense of suppressed White guilt, inculcated and nurtured by decades of subversion thru our elite “Ivy League” schools and colleges.
It’s an interesting theory. However, there may be a much darker purpose to these television adverts than ad agencies simply trying to send “virtue signals” or elevate Black self-esteem. Rather, this new advertising direction is actually part and parcel of the plan globalists, such as Klaus Schwab, call “The Great Reset” — and a major part of that “Great Reset” is the “Great Replacement” of White European genetic stock with the mixed inter-racial “mongrelization” of The West.
Coudenhove Kalergi quote. Click to enlarge
While many will object to that terminology, it is derived directly from the principle architect of its creation: Count Richard Coudenhove-Kalergi. Kalergi was an Austrian Jew of half Japanese ancestry whose book, ”Practical Idealism” written in 1925, outlined his theory as to how the new Europe should evolve. Kalergi grew to hate Whites, advocated the destruction of the “European” race, and promoted the extinction of the European race wherever they exist. In his book he outlined what he considered to be the best solution to the problem of White racial European dominance. “The man of the future will be a mongrel…”, that is, a mixture of White and African, with neither one able to maintain any purity of their blood line, with the noted exception of aristocratic royalty and Jewry!
Theodore N. Kaufman issued a similar manifesto in his book, “Germany Must Perish,” which served as as blueprint for murderous Bolsheviks as they raped and plundered a defeated Germany. Kaufman advocated the sterilization of any German who might somehow survive the war, and undoubtedly his bloodlust helped contribute to the atrocities throughout Germany after it surrendered in World War II.
Click to enlarge
Barbara Lerner is an American Jew who moved to Sweden to start the Paideia Institute, which according to its website, stands “…in solidarity with our Black employees, board members and all people of color who are directly affected by systemic injustice and racism.” Spectre clarified her purpose by calling for the elimination and destruction of Christian European culture when she frankly stated what she and her fellow cabalists expected to accomplish: “…Europe has not yet learned how to be multi-cultural. And I think we’re going to be part of the throws of that transformation, which must take place. Europe is not going to be that monolithic society they once were in the last century. Jews are going to be at the center of that. It’s a huge transformation for Europe to make; they are now going into a multi-cultural mode, and Jews will be resented because of our leading role. But without that leading role, and without that transformation, Europe will not survive.”
Of course, many Whites in England and Europe would disagree with Barbara Spectre’s analysis regarding the necessity of transforming their country into a multi-cultural society, or that such a transformation is somehow a “necessity” for survival. What, after all, is the magic “juju” that Africans carry which is somehow essential to the survival of Europe, but found nowhere else?
What all these societal theoreticians and engineers have in common, beyond their Jewish heritage, is their determination to dilute and ultimately eliminate the genetic inheritance of The West by the admixture or “mongrelization” by invading waves of African immigrants purposely introduced into Europe, England, Scandinavia and America. The television ads we see are designed to overcome the innate reluctance of White women to embrace a non-White male as father of her progeny by making these men more socially “acceptable.”
It is a verifiable fact that one of the principle ways Communists decided to subvert The West was thru the well known strategy of “divide and conquer.” When The Frankfurt School of German-Jewish refugees escaped to America from Germany in order to subvert the teacher colleges of the United States in the 1930s, they were able to inject their corrupt influence into the minds of generations of naive American students. One of the mechanisms they used to disrupt American society was to promote the elevation of Black males, primarily thru sports and motion pictures, in order to create a schism in American culture by making Black males more socially acceptable to White women.
Klaus Schwab, the cross-dressing leader of the World Economic Forum, is the author of “The Great Reset”. Along with the Great Reset we also find the unspoken advocacy of “The Great Replacement” — the hidden, subtle, yet very real agenda to replace White European stock thru the admixture of Black and non-white races advocated by Count Coudenhove-Kalaergi in the early 20th Century.
For anyone who doubts the real agenda behind the thrust of these massive waves of non-White peoples into England, Europe and now the U.S. thru the elimination of our Southern border, I would only point to the obvious fact that the vast majority of “refugees” seeking (economic) asylum are not family units but single males in their late teens to mid 30’s.
Their main preoccupation, since they have no marketable job skills, technical knowledge, or language skills, are White women. The World Economic Forum and Davos crowd have worked tirelessly behind the scenes with their captive governments to facilitate immigrant entry into our countries for this very purpose; that is why in Scandinavian countries you find explicit, graphic handouts given to African and other non-White males as to how to approach and have sex with White women of their “host” countries. Can it be made any more obvious?
While “woke” wimps and soy-boys look the other way and pretend that such a thing isn’t happening right under their noses, the fact is that their own governments, social service agencies, churches and television advertisers are all colluding to bring about this genetic “reset” and “replacement.”
Multi-cultralism, along with the advocacy of diversity as somehow a benefit to a society and culture, is a rampant delusion foisted on society by corrupt governments and politicians working against the interests of the people they pretend to represent. That is why we so often hear that the Black or non-White perpetrators of these crimes are somehow the victims of “systemic racism” which is so frequently invoked to excuse their criminality, ultimately turning the victim of said crime into just another societal “oppressor.”
That mechanism of White guilt, focused primarily on women as being the softer, more nurturing sex, is used quite successfully by this same cabal who have a plethora of experience with the subject matter, so frequently described by one of their high priests, Sigmund Freud.
Everyone knows the new, dark TV ads are not truly representative of their respective cultures; rather they are wishful thinking on the part of the people who created them. I understand there are good Black people. I know there are Black professionals who contribute just as much as any Asian, Hispanic, Indian or White to our society. Yet just look at the crime statistics — the overwhelming number of crimes of violence or property are committed by Blacks far out of proportion to their overall population, and it has only gotten “progressively” worse over the last two years.
The real reason we are inundated with Blacks and other non-Whites in television ads these days has far more to do with the Illuminati plan to destroy the cultural roots of our Western inheritance, a plan set in motion to subvert the cultural and genetic inheritance of the White race, to dilute and eliminate it or at the very least, marginalize and diminish it to the greatest extent possible. All of this is being done to more easily and readily control the new European Kalergi-man, who will have no roots or loyalty to any nation-state, and who can therefore be more easily manipulated and regimented into the two-tiered feudal society of Serfs and Overlords — the ultimate goal of the Davos/Bilderberg/Illuminati “elite.”
Conrad Rook
Conspiring to commit murder is a crime, and so is genocide, so why is no-one in prison for this?
The same thing is going on in Canada.
The only Whites that show up in commercials are knuckle draggers.
All couples are mixed (non white) races or same gender.
Blacks dominating TV commercials in the USA began shortly after the death of the career criminal George Floyd (Black) while controlled by a White police officer. White liberals feel they and the rest of White society deserve the demotion in TV commercials and just about everything else of significance.
They’ve mostly create TV commercials for White actors and actresses to attract White consumers, then simply hired Blacks for the roles. Recently, they hired Blacks, who have a bit of a Black accent, to do voiceovers for commercials.
They’re now marginalizing White men in making movies due to “diversity standards”.
The NWO gang (not Amish) smiles.
It’s a deranged comedy.
“The real reason we are inundated with Blacks and other non-Whites in television ads these days has far more to do with the Illuminati plan to destroy the cultural roots of our Western inheritance … to dilute and eliminate it or at the very least, marginalize and diminish it to the greatest extent possible.”
No, the real reason why Europe is being, ahem, ‘inundated’ with, ahem, ‘differently colored’ young men of military age is because, sadly, the, ahem, ‘white’ population has, for reasons totally unrelated to usury and debt-slavery, been somewhat decimated by a century of nationistical wars, abortion, and birth control.
You see, at the turn of the last century, ‘whites’, so-called, numbered some 30% of world population. Due to unforeseen events, that population has dropped to less than 10%, and dropping fast. Why, I hear you cry? Well, it’s obvious. Because white Europeans, so-called, have decided, for personal reasons, that it’s better to be a poofta. Or, perhaps, a ‘trans-gender’. It’s safer that way. It’s a totally natural response to excessive white privilege.
You think it’s easy running a Magik Shekel Machine?! It’s not! It’s hard! It takes guts! It takes grit! It takes determination! Ánd friends, it takes sacrifice. Great sacrifice! Many good pipple, mostly white pipple, have rolled up their sleeves to take the jabette. But not enough! We need MORE sacrifice! For the greater good! This is the essence of Christianity and the foundational principles of Zestern civilization.
How can I make this any clearer? It’s not JUST about you! It’s about saving the privately owned Magik Shekel Machine from total collapse! There IS a bigger picture! There is a God! What about the Elf?! What about their HUGE sacrifice during the magic burnings down in Dachau?!
Dachau blues, those poor Jews
Dachau blues, those poor Jews
Dachau blues, Dachau blues, those poor Jews
Still crying ’bout the burning back in World War Two’s
One mad man, six million lose
Down in Dachau blues, down in Dachau blues
The world can’t forget that misery
And the young ones now beggin’ the old ones please
To stop bein’ madmen
‘Fore they have to tell their children
‘Bout the burnings back in World War Three’s
War One was balls an’ powder an’ blood an’ snow
War Two rained death an’ showers an’ skeletons
Danced an’ screaming an dying in the ovens
Cough an’ smoke an’ dying by the dozens
Down in Dachau blues
Down in Dachau blues
Three little children with doves on their shoulders
Their eyes rolled back in ecstasy
Crying, “Please, old man
Stop this misery”
They’re countin’ out the devil
With two fingers on their hands
Begging the Lord don’t let the third one land
On World War Three, on World War Three
– Captain Beefheart & His Magic Band
This same thing is happening in NZ which makes sense since this business is a conspiracy of the elites.
Most of the said leaders are jews/crypto jews ….this is straight out fact.
What can you do about it….well take your complaints to the advertising companies who make the adverts All the big advertising companies are owned by jews (like the former Saatchi@Saatchi company who used to put up funding for these mad jewish artists like the crazy whore who exhibited an unmade bed as art)
So advertising companies,and the media in general….simple really.
Already the Turkish origin crypto jew/Donmeh Boris Johnstein IS FEELING THE PRESSURE…as is the zio-dope Raab his deputy.
Pressure doesnt work immediately but the cumulative effect does….
Both Morrison and Ardern must long for the good life BEFORE they started the Covid Scam….but they can only look forward to living under pressure the whole time…even after they leave office.(Incidently Morrisons deputy Barnaby something or other is DEFINITELY a crypto jew/tribe member….a noxious little bastard too)
You could expect these racist jews to try to set up Western Australia as a bolt hole should things get too hot…..
The bottom lines is that while corporate profits for advertisers might SUFFER from this agenda, while corporate profits for Big Pharma BENEFIT from analogous promotion, the underlying reality is that the holding companies/corporations pushing their products view loss or profit as irrelevant to their overall agendas. This can be the only explanation. It is social engineering appearing as day to day business.
And this analysis can be broadened out to all of the ostensible commercial media: profit and loss are incidental.
It’s not just the afro-engineering of commercials on TV, the programming has taken a decided turn for the worse (didn’t think it was possible). The replacement is much further along, and more insidious than stated in the article, there is an inane contempt inherent in just about EVERY new show.
It can be very subtle, or in-your-face CRAP, but the end result goes way beyond diversity, trying to re-program (and it’s not called programming for nothing) original, semi- intelligent shows into downright copy-catted shows with dumbed down dialogue that forces one to wince, THEN change channels or turn off the tube. Even the jewish actors are being supplanted in this race to the bottom (no more 20 mins to Wapner, rainman). One might expect a multitude of cries of anti-semitism, but no, nary a peep. The industry is ripe for a WET (white entertainment channel) and/or a streaming Duke TV, but that is almost certain to bring dawgs howling “discrimination”, not to mention (if possible) a loss of character and culture. For now, stop subsidizing!
It’s been over 20 years since I called my cable company to tell them, “come get your wire, it’s hanging in the street”, and I do not miss them AT ALL, especially the monthly charge, but NO MATTER WHAT, change!!!
In the beginning, God or Nature (same thing really) gave each race the skills appropriate to their allotted place in the world.
To give just two examples at opposite ends of the spectrum,
Life is easy, but precarious in places like Africa, where food is plentiful, but wildlife can be dangerous, so it’s better to have the athletic abilities to outrun dangerous predators than to try to out-THINK them.
In cooler areas, we have winters to deal with. This involves planning and preparation, as well as finding ways to pass the time during the colder, darker times when there’s little to do outdoors. In those early times we had to work together to ensure our survival, leading to our (generally) caring and empathetic nature. We became the thinkers, planners, innovators, inventors and artists of every kind, creating magnificent buildings and great works or art, both visual and musical.
The vile creatures known as “jews” really are “of their father the devil”, and were given no special abilities, but they share an insane HATRED of everything that’s right, natural and good (or “of God”). They want to destroy the whole of creation, even though that would lead to their own demise.
I believe their greatest hatred is reserved for the black races, but first they’d need to eliminate the thinkers, the inventors, the people with the intellect to recognise and defeat their evil schemes. That’s why they’re so determined to exterminate the noble White Race, nature’s finest.
Europe “won’t survive” without race mixing? RUBBISH! That’s pure idiocy. Europe won’t survive unless we get rid of the devil jew, something they’ve made inevitable by over-playing their hand, as they always do.
The response to this subversive and depraved push for conditioning and degradation is simple; don’t buy any of the products those sinister advertisers are pushing. Not only that, let the company know directly their advertisements are in very poor taste and you will not be buying any of their products and you will be urging everyone you know to not buy any of their products either. Then let whatever wretched network that is spewing the garbage know you will be organizing a boycott of their network for broadcasting subversive advertising. And then actually do it.
As for that utterly repulsive, satanic, depraved c*nt Barbara Lerner-Spectre, what a wicked shit-stain on the fabric of humanity she is. Truly among the most vile creatures ever launched out of Satan’s asshole. That enemy of everything good and decent fully deserves to have her ribs shattered, her tongue cut out and plugged up her own poop-chute, dragged through the streets by her ankles, publicly disemboweled, then her hollowed out corpse used as a communal piss-pot.
What those ads never mention is the truth, of course. The truth being that blacks are exponentially more likely to commit crimes of violence and murder than whites. The ad at the top, the black one at the end is most likely looking down the line to see who he is going to rape first.
I get that the Jews want to exterminate the whites (and then the non-whites). What is incomprehensible is that the vast majority of whites are still unable to see it, even when it is rammed in their faces.
The old Katzenjammer Kids saying applies: You brought it on yourselves.
Remember, you destroyed Hitler for this. The reason all these Tela Viv (TV) ads principally display non-whites is to condition/accustom Whites to an inevitable future without whites. The Zionist-Communist State is showing their ideal non-white/mongrel future via these TV commercials/shows/movies…
Most of you are way behind in seeing this.
Women have been “taking over” anchor spots and sports panels (in which they never participated. Makes sense, right?) and the family leads for decades now, while the male is positioned as the moronic husband who needs that wife/woman to set matters straight and all the men on the sports panel now “look up” for direction and queues from the dame.
This is in direct contradiction to the Bible principle set down by Our Creator, as called out at Ephesians 5:22,23.
It will continue, as these really are The Last days.
To Barney–I think the truth is worse for Tropical people than the adaptation argument we have rehearsed would make them; I think that the amount of sunlight near the Equator seriously damages people’s thinking abilities and that it is normal to be intelligent until the brain is damaged.
One simple solution: Stop watching TV.
I would like to give this insolent
jewess lerner spectre a buffet on
her ratnose .
since the 80ties we have this
multiculti shit going on + since
2015 with merkills jewcommunist
treason politisation of sexus.
its disgusting, false + unnatural
like all politics .
@ BARNEY
EXACTLY
in the whole world you find no jewish
miner,shipbuilder, manul workman
only in betterpayed parasitic positions
like judges,lawyers, medias, politicans
as bosses or fraudulent doctors + political
troublemakers + agent provocateurs .
“Despite living in a country where the majority of the population has been, and still is White, ”
Not for long.
“Despite the fact the Black people only represent 13% of the U.S. population, the overwhelming preponderance of “minorities” featured in these ads are Black men.”
Forget “preponderance”! That’s gilding the lily of bullshit! It’s like over 80%! Try! Just try! to find a current ad which a white and apparently heterosexual male. I’ll wait. (And I’ll be waiting a damn long time.)
R.C.
“The question that must be addressed, then, is why are advertisers directly contradicting the most elementary dictum of advertising,”
Because the money is being paid out to ensure that happens for reasons that we mere useless eaters are not allowed to know.
We need to have already fought back and hard.
R.C.
That should read. “Sucking on the teet”…stupid smart phone
Most people in black countries over the age of 50 can remember the only people on their television screens or in popular magazines were whites. Now and then you get the odd black person playing some degrading roles. Why was that? The whole earth is full of diversity. Stop being Evil
Every single time
https://www.scribd.com/doc/135370661/Complete-Puzzle-of-ASBLP-File-of-2007
I love the look of disdain on the face of football mega stars from the nineties and noughties, as they are forced to share punditry slots with fat inarticulate dykes from women’s football.
Look at their faces it’s hilarious.
https://www.bitchute.com/video/xs2HNI2E9Id5
there will be no white british goy
policeman . the white man in the middle
will be a jew !
@ PRENT
I see it long time ago that the west
declines with womens lib specialy
all those feminists in politics .
therefore i enjoy the future violent
islaqmisation of the west because
the moslems show womens place !
I am glad not to live in those times !
Yupp ! Like in 1854 US …. The phrase turned up in The Times in a classified ad on Nov. 10, 1854: It was the first of many. “No Irish need apply” turned up at least 29 times in Times classifieds advertising for jobs …
Today in Essex “No White need to apply”?? So they still can humm the following ..
Rule, Britannia!
Rule, Britannia! Britannia, rule the waves!
Britons never, never, never shall be slaves.
When Britain first, at heaven’s command,
Arose from out the azure main,
This was the charter of the land,
And Guardian Angels sang this strain:
The nations not so blest as thee
Must, in their turn, to tyrants fall,
While thou shalt flourish great and free:
The dread and envy of them all.
Still more majestic shalt thou rise,
More dreadful from each foreign stroke,
As the loud blast that tears the skies
Serves but to root thy native oak.
Thee haughty tyrants ne’er shall tame;
All their attempts to bend thee down
Will but arouse thy generous flame,
But work their woe and thy renown.
To thee belongs the rural reign;
Thy cities shall with commerce shine;
All thine shall be the subject main,
And every shore it circles, thine.
The Muses, still with freedom found,
Shall to thy happy coasts repair.
Blest isle! with matchless beauty crowned,
And manly hearts to guard the fair.
Rule, Britannia! Britannia, rule the waves!
Britons never, never, never shall be slaves.
&.. Don’t laugh !
This has been going on for decades in the UK. Toxteth riots was a Judeo-Masonic production. Then spread them out all over Liverpool, so there was room for the Somalis. Yemenis are new influx. 400 Afghans in hotel at John Lennon Airport. Most social housing on Merseyside now bling to 3rd World Mudsharks. (Yes they defecate on st) East enders & Coronation St was doing this in 80’s. British Bolshevik Corporation was too. Throw out your Talmud Vi Zion
what’s more, all 4 of the featured diverse uniformed swamp ninjas in the headline look gay.
@Alan Donelson: Totally agree. I stopped watching TV in 2017….not because of race, but because of too many drug commercials! And crappy TV shows, dominated by “reality” TV. I’d rather live in reality!
I am a black woman the TV and adverts people constantly show white women with our men this discriminates against us black women and we won a substantial amount from barclays bank for discriminating against black women in effect the ads said black women were not good enough for their men
black men use white women listen to song lyrics they are all called hoes ( whores ) just as jews called white women shicksas ( whores ) its time all these hate crimes on race were topped
many back women now cannot finda black man to marry and are chasing white guys
I was delighted to see he BBC is bringing back the smash hit series dixon of dock green, this ran for ages and had very high veiwing figures it featured an ordinary bobby on his beat and the stories that he came across
But the new version will feature a black policeman who is homosexual and plays rap music in his spare time
god give me strength